Design Thinking is making an impact in sales

“As a leader of change projects, I realised it was a powerful way to get people engaged in change and that spiked my curiosity. It led me to want to know more.”

“What makes our Design Thinking Bootcamps truly unique is that we work on a real-life social challenge, set by a client.” Learn all about what makes our Bootcamps unique.

Kate Pound, a former delegate on our Design Thinkers Bootcamp course, talks to us about what she took from the course and how it is being used to innovate in the NHS.

We’ve collated our favourite design thinking resources from the last 6 months to bring you the ultimate reading list for those long, cold, winter commutes.

What makes a leader, what is the role of leaders, can one become a leader? Questions that have moved humanity from the get go, to which the answers have changed over time.

It can be perilous to adopt an “if you build it, they will come” mentality. Too often, organizations jump straight into ideation and prototyping without understanding whom a product is for or what problem it is solving.

Craig has previously worked on retail projects to deliver the best customer experience that will differentiate brands in a commodity market. Here Craig explains his not-so-joyous experience at the Apple Store.