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About us

We help embed new ways of approaching complex problems, and enable you to serve  the needs of your users today and in the future.

We’re the UK arm of the Design Thinkers Academy, a training organisation for business. With an extended family of coaches at the frontline of innovation, we transform the way leaders think. Since we were founded in the Netherlands in 2011, we’ve helped hundreds of companies integrate design thinking within their organisations and run courses around the world. We have now set up a centre of excellence for design thinking in London.

Our courses

Today’s world demands design thinking. To navigate the complexities of advancing technology and increased competition, we need to become more agile and adopt an innovation culture. Design thinking drives us to look through the eyes of our customers. It leads us to develop empathy and serve them better. It’s increasingly being adopted by some of the most successful businesses in the world. We want to help you do the same.

Our courses

A photographer’s studio in Amsterdam was the setting for the very first Design Thinkers Bootcamp in 2011. It was the brainchild of leading Dutch design thinkers Marjo Staring, Arne van Oosterom and Tim Schuurman. One of the coaches was David Kester, former CEO of the UK Design Council and founder of DK&A, a strategic consultancy that helps clients to innovate and improve the services they offer. Over the week-long Bootcamp, the four of them were delighted as 30 business executives from 15 countries became design thinkers. Together, they resolved to build a centre of excellence for design thinking in Europe. And in 2016, the Design Thinkers Academy London was born.

Our courses

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    Catherine Collins
    Service designer and educator
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    Chris Howroyd
    Strategic designer
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    Becky Rowe
    Ethnography & research guru
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    Jo Maude
    Producer
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    Joe Ferry
    Brand & experience architect
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    Eddie Obeng
    Innovation & change leader
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    David Kester
    Design evangelist & orchestrator
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    Clive Grinyer
    Fin-tech innovator
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    Arne van Oosterom
    Service designer
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    Marjo Staring
    Expert in human-centred design
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    Tim Schuurman
    Leading design thinker
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    Adelaide Vinay
    Research project leader
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    Arnoud Koning
    Design thinking champion
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    Payal Wadhwa
    Design leader & storyteller
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    Catarina Matos
    Design researcher
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    Broni Lloyd-Edwards
    House photographer
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    Mel Taylor
    Marketing director
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    Marc Stickdorn
    Entrepreneur & service design facilitator
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    Heinrich Schwarz
    Innovation consultant & business ethnographer
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    Sophia Adamou
    Finance & operations director
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    Tina Basi
    Ethnography academic
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    Fiona Myles
    Leading brand strategist

Office

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    David Kester
    Design evangelist & orchestrator
  • View profile

    Jo Maude
    Producer
  • View profile

    Sophia Adamou
    Finance & operations director
  • View profile

    Mel Taylor
    Marketing director
  • View profile

    Catarina Matos
    Design researcher
  • View profile

    Broni Lloyd-Edwards
    House photographer

Coaches

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    Arne van Oosterom
    Service designer
  • View profile

    David Kester
    Design evangelist & orchestrator
  • View profile

    Arnoud Koning
    Design thinking champion
  • View profile

    Becky Rowe
    Ethnography & research guru
  • View profile

    Adelaide Vinay
    Research project leader
  • View profile

    Clive Grinyer
    Fin-tech innovator
  • View profile

    Eddie Obeng
    Innovation & change leader
  • View profile

    Joe Ferry
    Brand & experience architect
  • View profile

    Tina Basi
    Ethnography academic
  • View profile

    Tim Schuurman
    Leading design thinker
  • View profile

    Payal Wadhwa
    Design leader & storyteller
  • View profile

    Marjo Staring
    Expert in human-centred design
  • View profile

    Fiona Myles
    Leading brand strategist
  • View profile

    Marc Stickdorn
    Entrepreneur & service design facilitator
  • View profile

    Heinrich Schwarz
    Innovation consultant & business ethnographer
  • View profile

    Chris Howroyd
    Strategic designer

Companies graduated

Companies graduated Companies graduated

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Contact us

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Or interested in a course that’s customised for your business?

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Get in touch

+44 (0) 20 8432 3222 | info@designthinkersacademy.co.uk